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One-third of Internet users in the US visited automotive websites in February 2003, according to new research from Media Metrix. The company's latest report indicates that 48 million US Internet users visited websites in the automotive category during February 2003. The so-called 'big three' manufacturers - General Motors, Ford and DaimlerChrysler, drew 5.7 million, 4.2 and 3.2 million unique visitors respectively.

 

Traditionally, the automotive industry has relied on relationships with car dealerships that have played a key role in influencing their customers’ buying decisions and driving revenues. Today, with customers, checking prices, features and reviews before they even set foot in the dealership for a test drive the industry needs to reinvent its sales process by enabling the ability to influence customers online, and correspondingly stimulate physical visits to dealerships.

While Perceptivei patent pending technology was voted as one of the 'Top 4 Business Intelligence and Customer Interaction Applications of 2002' by the California-based RealWare Awards, we believe that technology is simply a means to an end. For us, true innovation is how we create opportunities for our customers that never existed, how we increase revenues and generate ROI for our client organizations. Winning the Intelligent20 Awards for our customers for three straight years is a testimony to the dramatic influence of our technologies.

Technology is useless without total buy-in from an organization's people. We start by listening to your problems and your vision for the future. We look aat the organization's strategy, competitive landscape, customer  relationships and brand recognition. we then develop a business and technology strategy to support the customer-centric organization, work with Senior Management to manage change and usher adoption and buy-in from users to ensure not only that the technology is successful, but also that the engagement results in tangible and positive business results.

For more information on Perceptivei Automotive Solutions, please feel free to contact us. You can also reach us via email at contact@perceptivei.com and we will get back to you within one working day.

 

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